SILICON SLOPES, UT — Soar, an AI-powered platform that unlocks human potential by helping individuals discover strengths, tools, and people to succeed and find happiness at work and in life, announced that more than 600 coaches have joined the platform since launch.
This represents the beginning of an enormous opportunity to connect the nearly 50,000 professional coaches worldwide to the right clients based on individual coaching strengths.
The first notion of a tutor as a “coach” started in 1830s at Oxford University. The word morphed into a verb (“coaching”) in the 1880s and has since been used in sports and business. Eric Schmidt, Chairman of Alphabet and former CEO of Google, once said, “Everybody needs a coach” after he saw firsthand how significant Bill Campbell, former CEO of Intuit, had been in coaching business leaders such as Steve Jobs.
Fortunately, coaching is easier than ever in the era of video, where coaches can do a session from almost anywhere in the world at any time. This technology has caused a boom in the profession, enabling more people to access coaches and more coaches to access people.
We’re in a golden age of coaching — particularly because it’s also easier than ever to match strengths with needs. “It’s inspiring to see so many people get personalized help face to face or via video phone calls,” says Paul Allen, CEO at Soar. “This wasn’t possible before the launch of advanced digital technology, and it’s making an enormous difference in the lives of users.”
Coaches currently use a range of assessments, including the Clifton Strengths, BP10, DISC and Enneagram. They have billing rates of $100 to $300 per hour.